Why Network Marketing?Network marketing, also known as multi level marketing (MLM), is a business model that has been around for more than fifty years. What is driving its current rise in popularity? A Good Fit for Uncertain TimesToday’s worker is faced with multiple stresses unknown to our grandparents' or in some cases even our parents' generation. 
Traffic & long commutes Unpredictable gas prices Stress on the job 
High cost of livingInsufficient wages Downsizing & job loss All of these factors contribute to the changing employment landscape. This causes an ever-increasing number of people from the work force to seek out viable opportunities to work from home. A good network marketing opportunity can be a lucrative addition to your income. As an independent entrepreneur, this creates the very real possibility to: Survive and Thrive in Any Economy
Lets take a look at the advantages of MLM, as well as what separates this model from other fish in the home business sea. Low Overhead, Quick Startup
Compared to a brick-and-mortar business in downtown USA: The start-up cost of an MLM distributorship is remarkably low. Low enrollment fees, combined with wholesale pricing on products, make this an affordable opportunity. And you don’t stock inventory, the company does. When choosing an MLM company, check out the compensation plan as well as the company and the products. You will find that time and money engage in a different dance step. One with its own particular rhythmn. Which brings me to the next benefit. Leverage Your Time
In this fast-paced, 24/7 world we live in, our time has become more and more precious. Careful scheduling and multi-tasking are a given.
Leverage is a concept familiar to many employers. Lets take a look at how it works in the corporate world. Corporate Model If you work 8 hours a day for 10 days, you accumulate 80 work hours. For this model to work to your advantage you must own the business. Network Marketing Model The team approach in network marketing allows everyone to be in business for themselves, while they are also part of a greater team.
They create their own schedule and marketing plan, which allows for both part-time or full-time commitments. Team members collect compensation on not only their own volume of business, but also on the volume of business for those below them on their team (known as downline). This extends to whatever depth the company allows. This creates
residual income. Because of the shape of a network marketing team, with its multi level compensation plan, sometimes people mistake this for a pyramid. Network marketing, with its multi level structure, is a legitimate business model. Not a
pyramid scheme.
Encourages helping others to do the same. Quality Products, Wholesale Prices
When people first venture into network marketing, what often impresses them is the quality of the products. MLM companies have a relatively low marketing budget. And a much greater budget for research and development. For the consumer, that translates into superior products. And if you become a distributor, you will get them at essentially wholesale prices. So why the low marketing budget? The multi level marketing model depends on you, the distributor, to do the lion's share of marketing. Often, marketing materials are made available at no or little cost, and the dissemination of them is accomplished by distributors. While you can certainly market your products and opportunity using old school, offline methods, there is another way. The Internet and Web 2.0 have opened a world of possibilities, and along with that something new has been created:
Internetwork Marketing Return to Networkers
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